More than 85% of marketers worldwide use content marketing to increase sales and engagement. Here are 55 ways to ramp up your efforts and ensure successful campaigns.
LinkedIn is the favorite social media outlet for in-house counsel, but information overload remains a key issue, according to a recent Digital & Content Marketing survey.
This infographic from UK business development firm Harris Myers shows the best ways to complete every marketer’s mission.
Forbes’ top business trend prediction for 2017 was the rise of subject matter experts. For lawyers who’ve built a career out of honing a special focus in their practice area, capitalizing on this trend should be a piece of cake.
A step-by-step guide to maximizing your conversion rates and profits through A/B split testing.
All good brands have a great style guide. Check out these 50 meticulous style guides that do it right.
While translation platforms cannot replace humans, writes The Economist, they are still astonishingly useful.
Check out this infographic from Commpro to master the complex content optimization process.
According to Ragan, more than half of internet users trust ads. Are you one of them?
CASE offers tips on how to appeal to literature-loving alumni.