Save time while polishing and tightening your content with these easy fixes.
Is your content friendly or hostile? Mobile-, user-, and time-friendly are all musts—plus good old, plain and simple “regular” friendly.
Need more clicks, likes, and comments? Check out these secrets to getting the lion’s share.
When AP just isn’t enough—your one-stop shop for help with grammar, style, citation, quotations, and more.
When inspiration (or duty) calls, you’ve got to answer—use these handy tools for the on-the-go Chaucer in all of us.
If you’re getting bogged down by a client or coworker’s vision, this framework can help solve the problem.
Save your bottom line: Unclear messages tax the time and patience of colleagues, clients, partners, and execs. Clarifying and streamlining your emails, letters, manuals, and more will save your organization big bucks.
Innovation is fundamentally about solving problems — and there are as many ways to innovate as there are types of problems to solve. There is no one “true” path to innovation.
We need to start treating innovation like other business disciplines — as a set of tools that are designed to accomplish specific objectives. Just as we wouldn’t rely on a single marketing tactic or a single source of financing for the entire life of an organization, we need to build up a portfolio of innovation strategies designed for specific tasks.
Culture change can’t be achieved through top-down mandate. It lives in the collective hearts and habits of people and their shared perception of “how things are done around here.”