We need to start treating innovation like other business disciplines — as a set of tools that are designed to accomplish specific objectives. Just as we wouldn’t rely on a single marketing tactic or a single source of financing for the entire life of an organization, we need to build up a portfolio of innovation strategies designed for specific tasks.
In the commencement address he delivered at Harvard last month, Mark Zuckerberg warned the graduating students not to trust the story of innovation that Hollywood promotes — namely, “the idea of a single eureka moment” in which a lone thinker has a groundbreaking epiphany. He characterized this idea as “a dangerous lie” that discourages real creativity. But, The New York Times asks, what if it’s actually a real and benevolent force of innovation and progress?
Using data to its full potential is much more about management than technology, Harvard Business Review says. It can present opportunities for profit and competitive advantage, from product improvements to new revenue streams and possible industry game changers.
Forbes’ top business trend prediction for 2017 was the rise of subject matter experts. For lawyers who’ve built a career out of honing a special focus in their practice area, capitalizing on this trend should be a piece of cake.