No flowers, please

This blog will help you create clear, concise, professional communications. Whether you are writing a new business pitch, an important email or a memo to your department, our tips  can make it better.

Here’s tip No. 1: Avoid flowery prose.¬† In the world of business communication, less is more. Just as you wouldn’t dot your i’s with little hearts or sign your name in rainbow colors, stay away from flourishes that “personalize” your language.

Before sending a document, read it through one last time and delete your favorite sentences–the ones that drip with creativity. Unless you are planning to date them, your readers don’t need to know what makes you special.